NEW CANS. GET ‘EM WHILE THEY’RE COLD.
Just in time for patio season, C&B launched a large integrated campaign to promote Big Rock Brewery’s recently redesigned Rock Creek cider series. With irreverent copy and a visual twist sure to draw double takes, the campaign highlights the cider’s natural fruit flavours and beautiful new cans and packaging, also designed by C&B. The campaign includes Out Of Home, Facebook, Instagram, and geo-fenced banners.